“I want you to ask your secret question.”
That’s what Seth Godin asked the audience at the end of his generous Authority Intensive session with us in Denver this past May.
The room was packed with fanboys and fangirls (I’m one) who were reeling a little from 45 minutes of intense marketing, business, and life advice.
Your secret question is the one that you can ask without anyone laughing at you, and that I know the answer to but that I’ve never told you before, even though I’ve had 5,600 chances to tell you … and that if I then told you the secret answer, you’d be fine.
That idea of the “Secret Question” stayed with me.
Take a minute to think about it now. What’s your secret question? What would you ask if no one else was listening? What’s the one answer that you think would change everything?